特别理赔信写作范例(一)
有些商家是秉承“售出概不退换”的原则的。如果偏偏在这样的商家买的东西出了问题,该怎样去争取理赔呢?我们看看下面这位客户是怎样争取让商家给他换有毛病的丝巾的吧。
dear manager
while working in china for the past three years, i had always purchased gifts from the friendship gallery for my canadian friends. the quality and value had always been more than i could reasonably expect, and i have often recommended you store to others.
last autumn, i was back in canada, but i did not forget to mail-order some charismas gifts from your usual annual fall sales. after examining the gifts supplied to my order of november 2, i found that there was a distinct hole in the middle of one of the silk scarves. although i remember that you apply a no-return policy to this kind of merchandise, i sent this silk scarf in a separate mailing yesterday so that you may see the damage for yourself. when you receive it i am sure that you will share my surprise and dismay.
i understand from my past experience with the friendship gallery that this is an unusual situation. will you kindly reconsider your no-return regulation with one of your loyal customers and replace the above mentioned silk scarf by mailing another one? i would be delighted to have it and present it to my friend for christmas.
yours sincerely
在信的开头,客户先是赞扬了商家的产品,并表示自己是他们的忠实客户。这些话都有利于建立一个良好的对话情景。然后详细解释货品的损害,以求得到读者的同情和支持。最后,通过道义的力量力争得到商家的赔偿。
(改编自:《国际商务写作教程》,对外经济贸易大学出版社 英语点津 annabel 编辑)
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